Creating Machine from own Image fails

Hi guys

Trying to create a virtual machine from an image I just created, via Powershell.

I get the following error:

New-AzureVM : BadRequest: The image ASPEX-Standard-4-Instance-SQL2012SP1 does n
ot exist.
At line:18 char:7
+ $vm | New-AzureVM -DNSSettings $DnsAzure -ServiceName "ASPEX-P-SQL-002" -Affi
nit ...

When I go to images, under virtual machines, the image labeled/named ASPEX-Standard-4-Instance-SQL2012SP1 exists (and is available in my location).

Any ideas ?

Thx!

Tim